Research On Music Videos

Social Media

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Social media is all to do with sharing to the public for example Facebook, snap chat, Instagram and Twitter is where people can share their favourite music videos with the outside world people can use these websites to post the music videos they like on their page and whoever likes that genre of music will probably re-post it and then it will just keep spreading and that is how some artists have become big in the music industry. For the audience of the artist they would be able to find songs they like within social media. This can be good because it would be easily accessible for the audience to find and it is also free to the audience to watch. The advantage for the artists is that they can become well known and this will attract record labels from all over the world trying to buy them. It can even lead on to them making money from this making them rich. For the record label it could be good because they would be making a lot of money if the music video is really successful. Companies allow music videos on their page because they think they could make money from it so they sponsor the artist but sometimes it does not always workout because that video could get more dislikes than likes that would mean no progress has been made

MainStream Tv

Mainstream TV are big major channels like BBC ITV SKY 1 and channel 4 and channel 5 most of these channels show a party music genre and as well as being shown outside they can also watch it inside and introducing themselves to a new music genre.For the audiences point of view this would be a chance to listen to something different for a change instead of listing to the usual. This can be advantage because if the person who has just been introduced to this music genre like this they will most likely attend their concerts getting more attached with the artist and that will count towards another fan. The disadvantage of this is that the institution cant control when it gets put on and this is bad because they wont be able to spread their music channel as much  they could do if they could put it on when ever they want and another on the other hand the mainstream TV channels  censor their music videos and this is good because parents would not want their littlechildren listening and copying the bad things they see on TV.





Music Channels

Music channels is where you can view different types of music for each genre for example MTV dance MTV hip hop and these music channels are always going to be showing music videos. The idea of music channels is good because the audience will be able to keep  to date with new music videos as well as it being free, Music channels do not include any downloading it will be swift and will run through right until the end as it is not a computer and will not catch any viruses. Music channels are good because you can rewind and record them so you’re not missing out on anything. They are also good because there are lots of different types of genres you can listen too so the person who is watching it will not be entitled to watch one genre. But there are some bad points about Music channels. The advertisements ruin the flow of the music video mood. Most channels like Chanel AKA are censored because there's bad language or it is too explicit and sometimes you might not have the music video you want so you may have to buy them which some audience will not be willing to do. The record label will get paid if the artist is doing well enough for example MTV music paid snoop dog a lot of money to put one of his number one hits on the channel by doing this snoop dog has received a whole lot of publicity and has opened a lot of doors for him. Sometimes the company or record label does not have enough control this could be seen as a negative.


Direct CD/Special Edition CD/DVD Releases 

A direct Cd/Special edition CD/DVD is when a famous artist will release a DVD with their music video on it. These CD's can be easy to find as you can find them at your local store like Tesco or Salisbury etc. and the good thing about the special CD is that you get to watch the music videos and that's what some of the audience may be looking for. The thing that lets this down is that I think that some of the CD's are too expensive compared to the others and I think that the audience would find this a let-down as well. You are not really control of these music videos you can't say which one gets to go onto the Cd and which one don’t. Another bad thing about this is that you need a CD player to play the CD I think that the old fashioned CD player has gone out of style now these days so I think some of the audience would be looking for something better to watch the music video on. As these music videos are quite expensive and keeping in mind they charge even more for a special I think the company would be making a lot of money from selling these products. This special CD will be making money for the institution as well as the making money for the artist. The bad thing about this is that making the special CD's can be more expensive to produce than a down which means that the company are using more money for the same thing basically.

Streaming Websites

Streaming websites are any websites that you can stream a music video on and can watch it whenever you want like You Tube ITunes etc. Streaming websites are talented because there free of charge means that the audience will use this more simply because it’s free. I myself like using streaming websites because its free and accessible. There are many different types of genres that the audience could watch and this is useful because you are not entitled to stick to one genre for example when I use you tube I find it easy to search for any type of music video genre I want because I'm free to searching for what I like. A disadvantage is that there are adverts that waste time and breaks down the flow when searching for a music video. Some videos have an age restriction from letting you watch certain videos. Although this could be seen as a pro it can also be viewed as a con because the audience may be into that sort of genre they are trying to search for. The record label can make money if the artist is successful like the artist 'PSY' the song he made 'Gang man Style' made over 1billion views and made about £ 8.1 billion pounds. This was a chance for the artist and the record label to get tons of publicity. On the bad side of this some artists and their record labels get a bad review because their music video was seen to be too explicit. Due to some research I have found on the Internet rapper named Skepta had a video call 'All over the house' This music video was too explicit for the viewers to watch so the record label and artist had a lot of negative reports as well as the music video being shut down and obviously they have lost money from this.  

Artist's Website

The artist’s website is an official website where the artist or their manager posts music videos where you can go directly on there and watch the artist’s music videos. The artist’s website is efficient for the audience because they can watch the artists video for free and everybody likes things that are free it saves the audience from paying to watch their video. If you are a big fan you can also buy merchandise from the website for example Beyoncé has her own clothing line on her official website followed on by accessories and fragrances this attaches the audience to the artist even more. You ca also watch the artists music video as frequently as you want this is good because if you really like the video you can just watch the video over and over again without running out of a trial etc. The artist’s official website is also suitable because the artist or manager will keep you informed about stuff that is going on with the music videos and the artist there self. The downside for the audience is that because it’s an official website there might be a chance of a various amount of things you will have to pay for instead of it being free and they often charge a lot on official websites as I have seen on Beyoncé’s official website. Not all artists official websites have music videos on them some official websites may just have the song without the video this would be disappointing to some of the audience because they may enjoy watching music videos of their favourite artist. Some of these websites are also not up to date when I was researching an artist called chief keefs there last update was about a year ago so for the viewers they could be quite annoyed because their favourite artist is not keeping the audience updated with music videos. For the company this can be wholesome because they are making money from selling merchandise from the official website they can then use that money to spend on the artist and some more things to participate in their merchandise making. The company pull the audience in by making the website look and feel official when using it.

When you have an audience ad they are really into the artist they are most likely to buy merchandise making the company well know. The company keeps the audience informed about the music videos by doing this they are showing that they keep updating which will make people like and get more viewers. The unpleasant part about this is that not everyone knows about the site. The official website could get shutdown because music video is too explicit.

This is Beyonces official website here you can see her music videos what she has done here is good because it gives you an option to either watch it for free or buy it.




Downloads ( Legal and illegal)
 Downloads are websites like Turbidy,Save tube and Pirate bay. all of these websites needs a host to keep it running. 

These kinds of websites are very use full as the music video will be free of charge. The audience can watch their favourite music video using their computer or even more amazingly using their phone. I have used my phone to use a music video website called tubidy this website let me download music videos on to my phone for free and it was quite easy to figure out how to download it. I like downloading music videos from that website because it’s easily accessible as well as being instant and that's what the audience will look for now these days a quick instant reliable website where you can get your music videos from without any problems. The disappointing side to this glorious free music video downloading website is that it is fraud and you could get caught by police and could get prosecuted for performing the illegal download. I've been doing some research and I have found out that a woman had to pay $ 220,000 fine for downloading 24 illegal songs I’m not going to go too much into this story but I’m sure you can get theidea. Although it’s all good getting the music videos for free it is still illegal to download music videos of an illegal website. Another thing is that when you download the music videos the majority of them will be viewed in bad quality and this is mainly because it is not an official website. Sometimes on the legal downloads it will come out to become too expensive for some of the audience to buy and they would probably dislike it a great amount. For the company it can be good because if their downloads work extremely well for the illegal downloads their going to get a wider range of people viewing it I myself was introduce to an illegal music video website called tubidy and that is the only one i use still. The legal websites for the company are also good because people are paying for the music videos that means they would be making money from people all over the world especially because it’s legal

( Tubidy Musisc And Music Video Website )